TradeINN: A leader in the sport e-commerce sector
TradeINN, an online store specialising in sports equipment, fashion and lifestyle, continues to dominate the sector without slowing down.
In 2023, TradeINN reached a turnover of over €500 million, representing a 15% growth compared to 2022.
David Martin, CEO and founder of TradeINN, explains how the company overcame global challenges, such as a 40% increase in transport costs.
Although this mainly affected markets outside of Europe, TradeINN offset the decline with increased sales within Europe, maintaining a 10% operating margin on revenue.
Strategic partnerships for global growth and sustainability
David Martin highlighted the importance of strong partnerships in the international logistics sector, naming Spring GDS as a key player in opening up new international markets and optimising European routes.
For instance, Spring GDS was an essential partner during Brexit, enabling TradeINN to continue its sales in the United Kingdom while other companies struggled to adapt.
“A reliable logistics partner like Spring GDS has allowed us to continue growing, even during times of uncertainty such as Brexit,” says Martin.
Sustainable growth with trusted partners
With 25,000 daily orders and 8 million parcels shipped each year to 150 countries, TradeINN focuses on the importance of efficient international logistics solutions.
According to Martin, trusted logistics partnerships are essential to ensure smooth operations, especially during peak sales periods or times of disruption.
Emiliano Vidal, Director Spring GDS Southern Europe, adds:
“We’re proud to be considered a true partner by TradeINN, thanks to mutual trust and our ability to find solutions in the face of challenges”.
Harnessing technology for sustainability and efficiency
One of the key pillars of TradeINN’s success is its investment in technology and data analytics.
By analysing 40 million prices every three hours, TradeINN adjusts its pricing strategies in real time to remain competitive.
Martin explains that this precision enables up to 80% more sales on certain products.
“In our sector, price is often more important than brand. That’s why we focus on data-driven strategies to remain competitive”, comments Martin.
Expanding logistics infrastructure for faster deliveries
To manage this global volume, TradeINN has expanded its logistics infrastructure.
In 2023, the company extended its main warehouse in Celrà, Spain, from 35,000 m² to 50,000 m², and is currently expanding its German logistics centre from 3,000 m² to 6,000 m² with the support of Spring GDS.
These expansions aim to improve delivery times across Europe and optimise last-mile delivery.
“Our goal is to expand our infrastructure to enable faster deliveries and more flexible demand management”, concludes Martin.
TradeINN’s commitment to sustainable logistics
As TradeINN continues to grow, its commitment to sustainable international logistics solutions becomes paramount.
Thanks to partners like Spring GDS, who prioritise eco-friendly delivery solutions, TradeINN is positioning itself as a leader in green logistics.
“We are constantly seeking to reduce our carbon footprint, not only in Europe but across all our global markets”, concludes Martin.
Key pillars of TradeINN’s sustainable logistics strategy
25 000 orders per day: Managing high volumes with sustainable logistics solutions.
150 countries served: Leveraging global logistics partnerships for smooth cross-border operations.
Warehouse expansion: Enlarging infrastructure to reduce delivery times.
Efficiency through technology: Real-time pricing algorithms to stay competitive.
Towards sustainable growth
In summary, TradeINN has proven its ability to keep growing sustainably, even in a globally challenging environment.
With a combination of advanced technology, real-time data analytics and strategic partnerships such as the one with Spring GDS, the company continues to lead the sport e-commerce sector.
The internal and external expansion of its logistics ensures continuous improvements in process efficiency and customer satisfaction, positioning the company for even stronger growth in the future.